Preston is a web designer, entrepreneur, and the founder of this blog. @prestondlee

I love to do design work. I always have. But let’s be honest–I also have bills to pay. Chances are, so do you. But many times as freelance designers we fail to take advantage of the small opportunities to make […]

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I was recently reading an issue of Critique Magazine from 1998 and I found an interesting article titled: “6 Predictions for the Millenium”. The article refers to six predictions that Marty Neumeier (the author of the article and current president […]

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In today’s world it’s all about sharing. People tweet, digg, stumble, share, sphinn, bump, blend, and more. The key to success of any blog is how well you make sure others are talking about your content. This article contains 20 […]

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Logo presentation can be one of the most important pieces of the logo design process. The research is over. The sketching is finished. Bad ideas now fill your waste basket and the best ideas have made it to the computer screen. After […]

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The question I have met with my fair share of inexperienced graphic designers who are searching for their place in this enormous industry. Many have asked me what they can do to design at a more professional level. The answers […]

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For a long time now, I have been following thedieline.com: one of the best resources for package design found on the web. If you haven’t checked out their blog or you don’t follow them on twitter, you definitely should. Below […]

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“What problems do graphic designers solve?” That was a recent question that I got from a reader in response to an article here on Graphic Design Blender. He continues his question by adding, “If you’re at an airport will you […]

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As a graphic designer, one principle responsibility we have is to convey a message effectively via visual means. The following ads are inspirational in that regard. Few, if any, words are used in most of these advertisements, but the visual […]

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UPDATE: Adam has kindly informed me that he resigned from his position at 99Designs.com. Although the opinions expressed in this interview were given during Adam’s employment with 99 Designs, he no longer represents the company. Thanks, Adam, for the update. […]

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This post contains three great resources to help you understand the importance of blogging as a designer: 1. A list of reasons why all designers should blog. [jump there] 2. Opinions from top designers on why they blog. [jump there] […]

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It has been my experience, as I have connected with other designers [via twitter or other means], that there are a lot of designers out there who seem very involved in the design community but actually have little to no […]

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I recently decided to make the switch to Freelance Design after working for a local production agency. In this post I have encapsulated some of the most important lessons that I learned while I worked as a full-time designer there. […]

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The wordpress theme used here at Graphic Design Blender is the first theme I ever attempted to create from scratch (patience with glitches are therefore appreciated).  I’m no web programmer. Designer, yes, but when it comes to coding, I have […]

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I recently read a study done by MillwardBrown on the most valuable global brands of 2009.  It got me thinking about the power of branding and thought it would be interesting to see how many people can identify even the […]

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The truth of the matter is visitors who come to a cluttered web site are frequently turned away because they are confused about where to go first or how to find the content they need.  This article contains several solutions […]

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1. Don’t return their calls for at least a week Don’t be fooled by thinking that when a client calls you about something, they are actually in a hurry to get a task done. They’ll understand how important it is […]

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Graphic design jobs are frequently few and far between. It’s important that you are prepared for any design job interview you might be lucky enough to land. Below you will find a number of tips to help you be more […]

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I’ve seen my fair share of poorly designed logos. I’ll even admit that in my early days of designing I created a few horrible logos.  The following is a list of common mistakes in logo design. Do you fall in […]

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The research Dare I say this is most important phase of the logo design process.  Research may include asking the client questions about their preferences when it comes to the design of the logo.  It should also include research of […]

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I recently had the opportunity to chat with graphic designer/blogger Brian Hoff.  Brian’s blog, the design cubicle recently celebrated some great achievements and I thought it would be a great time to get advice from such a talented and successful […]

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People I associate with frequently ask me where I get my ideas and inspiration from.  While the list is endless, I thought this might provide some insight into some of the places I go for design inspiration and instruction.  While […]

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“Choose the best two out of three.” That’s the advice I frequently give my clients. On almost a daily basis I deal with clients who want high quality work done “as soon as possible” and “for cheap”. Unfortunately finding a […]

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David Airey Typefaces for graphic designers Typography tips for graphic design students Jacob Cass – Just Creative Design Top 5 Typography Resources Brian Hoff – The Design Cubicle 10 Common Typography Mistakes 15 Typography Books To Help You Learn and […]

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Ridiculous Request #1: Can you show me how you would do this project before I hire you? Unless you are a fan of doing work without getting paid, the answer to this should be a respectful “no”.  This question is […]

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Redesigning a logo can be difficult. Companies, and the public become very attached to a logo and, if done incorrectly, a logo redesign can really hurt a company’s image.  Below you will find 5 Dos and 5 Don’ts when it […]

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Recently, I was in a classroom with some rookie graphic designers and advertisers and I noticed a few habits that tend to spotlight you as an insecure graphic designer. Don’t get me wrong, if you happen to do any of […]

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Right alignment? Left alignment? Full justification? There is always be a debate on which justification (or alignment of text) is best for your design piece. This article will explore the advantages and disadvantages of each of the most popular justification […]

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There are millions of articles floating around on the internet about how to increase traffic on your blog.  There seems to be a shortage, however, on the number of high quality, informative posts on how to increase reader retention.  The […]

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I recently had an opportunity to meet with Steve Colin, creative director at Creature, a world-class ad agency in Seattle, Washington.  He emphasized the importance of “dressing your design for the occasion”.  “It’s important to keep the company’s personality and […]

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Climbing the ladder of success in the creative industry  can be a tricky journey. In February, I visited WONGDOODY, a creative agency in Seattle, Washington where I asked Shaun Moshay, an account director at WONGDOODY, what three attributes I should possess if […]

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Failure. It’s something we are all afraid of. It can, however, be an effective tool in helping you progress quickly in the creative industry. The following article will teach you why failure is not something you should fear, but something […]

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Recently I have written a lot of articles about the various creative agencies I visited in Seattle, Washington.  At each agency, I asked the creative professionals which attributes they considered vital for someone in a creative profession. Below is a […]

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The ideal creative professional = General Education + Professional Education I recently had the privilege of meeting with Jim Copacino, cofounder of Copacino + Fujikado, a world-class advertising agency in Seattle, Washington.  Upon asking him what attributes he considered to […]

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I recently had a chance to meet with Ramon Vasquez, one of the lead designers at Creature, a world-class creative boutique and advertising agency based out of Seattle, Washington. He mentioned that he had received three creative portfolios that day […]

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…as taught by Copacino+Fujikado Ad Agency. I recently attended a group interview with Copacino+Fujikado, one of the leading advertising agencies in Seattle, Washington.  They presented the three “i”s that, if executed efficiently, will lead to a successful ad campaign and […]

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If you work in a creative field, chances are you have a personal blog.  So what makes the difference between your blog and your grandmother’s? You actually have content that you need to share with the world. Similarities?…Unfortunately no one […]

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Let’s face it. There are a lot of us out there: creatives trying to become a successful freelance designer. Freelance designing is wonderful but the market is so saturated that we often lack what we need to become successful. Below […]

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Most of the time, we feel creative. That’s why we are passionate about what we do.  Graphic designers, advertisers, writers, all of us are expected to be creative on a daily basis and frequently we are paid to be creative […]

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