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You might be guilty of making critical marketing mistakes when it comes to managing your business. It’s time you addressed them. Are you a smaller business? If so, then it is likely that a “marketing budget” is something which is […]

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As a freelancer, just being good at your job is not a guarantee for getting clients. Sooner or later, we all realize that it takes a lot more than just being talented or creative to find success in freelancing. Although, […]

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Referrals from existing clients are one of the most effective ways to generate new business. This is true across industries and business models. It is especially important, however, for web designers and other freelancers. Getting web design clients or clients […]

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Years ago I remember studying a direct mail letter from the amazing copywriter, Gary Halbert. The letter performed well, but on a hunch, Gary changed one small detail. The results of the letter instantly grew by quite a lot. The […]

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Most of us struggle to find the financial means for purchasing Adobe Photoshop and related products, let’s face it…. they’re expensive. Even the monthly/yearly subscription models seem like a complete rip-off. However, subject to the type of your usage and […]

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It happened to me. I wanted to say no to a project badly. I was running through a list of excuses in my mind, even having slight nightmares about this project. There was just something inside me that kept me […]

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I’ll never forget what landed us one of the worst clients we ever got, years ago. Back then we didn’t have many clients, so we fought for each one that came our way. We fought for this particular project too […]

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Being a freelancer can be tough. Sometimes, even with a regular practice of daily marketing, the work is slow and we find ourselves staring at our monitor with nothing to do. Instead of sending out another 50 cold emails to […]

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I want to make something abundantly clear before getting started. Just because you’re a freelancer, doesn’t mean that you have to settle for mediocre pay. Yes, I know that there are countless other designers, developers, and writers who are willing […]

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Your portfolio is what sets you apart from the thousands of other designers online. Have you ever thought what it says about you? Most of us have. But after we’ve created one, many of us take a “set it and forget […]

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There is a lot of really good information out there about pricing, and when I was starting out I read a lot of it. I quickly settled on a combined system of flat rate and hourly that works very well […]

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Great news: the “starving artist” cliché doesn’t have to be your reality. The truth is, business is everywhere. But we have to train ourselves to look in the right places to uncover new opportunities. The great news is that it’s […]

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Running a business is not for the faint of heart. Especially a business that relies so much on repeat orders, finding new customers, and high-ticket sales. If you’re a freelancer or an aspiring agency you know what I’m talking about. […]

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