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I got my first Graphic Design job straight out of college at a local construction company.  It wasn’t the most glamorous design job; fairly simple web design, signage and brochures for properties. I knew this job wasn’t going to build […]

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Attracting more quality clients is a challenge for small firms and startups. Small businesses often struggle to get started establishing their brand or cutting through the noise to reach their target audience. Lack of budget is always an issue. A […]

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Just lost a major client? No business wants to find itself in that situation, but the truth is: it’s bound to happen eventually. It’s something that we don’t typically plan for, because we’re so consumed with the day to day […]

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To you and me – it’s pretty simple: If I have to spend extra time on a project — because you want to add something to it that wasn’t quoted for — then obviously you have to pay for it. Simple… […]

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If you’re reading this, you probably don’t know how effective your marketing emails are. I used to be completely in the dark, too. There’s plenty of advice online. but when do you know which methods work best for your potential […]

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The freedom of working on your own can be exhilarating. And overwhelming. Many of us escaped corporate slavery because we were tired of punching a clock. The day we hit the door we left the trappings of that world and […]

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If you have been a freelancer for a while, chances are you’ve encountered the special species known as ‘difficult clients’. They come in different shapes and forms. There are the super needy ones that call you three times a day […]

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A few weeks ago, this conversation blew up in the Millo Mastermind group. I can understand the frustration behind watching computer-generated designs get a bunch of attention on big tech websites like The Next Web. At first reaction, it’s easy […]

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You might be guilty of making critical marketing mistakes when it comes to managing your business. It’s time you addressed them. Are you a smaller business? If so, then it is likely that a “marketing budget” is something which is […]

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As a freelancer, just being good at your job is not a guarantee for getting clients. Sooner or later, we all realize that it takes a lot more than just being talented or creative to find success in freelancing. Although, […]

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Referrals from existing clients are one of the most effective ways to generate new business. This is true across industries and business models. It is especially important, however, for web designers and other freelancers. Getting web design clients or clients […]

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Years ago I remember studying a direct mail letter from the amazing copywriter, Gary Halbert. The letter performed well, but on a hunch, Gary changed one small detail. The results of the letter instantly grew by quite a lot. The […]

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Most of us struggle to find the financial means for purchasing Adobe Photoshop and related products, let’s face it…. they’re expensive. Even the monthly/yearly subscription models seem like a complete rip-off. However, subject to the type of your usage and […]

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