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In the freelance community, we can all relate to experiencing the headaches of the problem client before. Naturally, not every project you work on will go as smooth as molasses. But simply saying “it is what it is” and gritting […]

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When you meet someone at a BBQ, in the park, or at a meetup, what do you call yourself? Are you a web designer? Graphic designer? A developer? Freelancer? Business owner? Entrepreneur? Solopreneur? Director? Company? Agency? Studio? What about the conversations you have with prospective clients? Is it the same? […]

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Stop beating yourself up over little things. Realize that you’re good enough. And acknowledge that your work is worth paying for. These are just a few of the key mind-shifts you’ll need to have if you’re truly going to thrive […]

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Pitches are often the very first thing that creates an impression of your business or service. If you can get the other person’s interest going at the start, rest assured 90% of your work is done. Ka-ching! But what makes a […]

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I’ve spent years building my web design business, Web123, from an idea back in 2009 to a super successful 7-figure business that can handle 30-40 website projects per month. (Our record is 42.) In case you’re wondering, I’m not talking […]

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A little while ago Preston and I ran a webinar on how I generated almost 400 new prospective website clients in under a week. If you haven’t watched it yet, you can check out the replay here. The response was […]

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Firing your client seems almost unheard of. After all, isn’t the backbone of any thriving business a large customer base? You may think so, but some clients aren’t worth your time. By devoting your time to clients that you find […]

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As a first time entrepreneur or business owner, setting your rates can be tricky. You want to get those customers coming through the door and it is far too easy to fall into the trap of assuming that if your […]

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When you think about what web design is, what comes to mind? A WordPress theme, 5 or so pages of content, a few plugins, giving the client what they want and getting paid a few grand for your hard work? For […]

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In my last blog post I shared some tips on how to decide whether or not you should say goodbye to a difficult client. I shared the four key questions I ask myself to help me decide if it’s worth […]

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Just lost a major client? No business wants to find itself in that situation, but the truth is: it’s bound to happen eventually. It’s something that we don’t typically plan for, because we’re so consumed with the day to day […]

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If you have been a freelancer for a while, chances are you’ve encountered the special species known as ‘difficult clients’. They come in different shapes and forms. There are the super needy ones that call you three times a day […]

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Referrals from existing clients are one of the most effective ways to generate new business. This is true across industries and business models. It is especially important, however, for web designers and other freelancers. Getting web design clients or clients […]

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It happened to me. I wanted to say no to a project badly. I was running through a list of excuses in my mind, even having slight nightmares about this project. There was just something inside me that kept me […]

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One of the most important things in getting steady work is having a set client onboarding process that will transform potential customers into paying clients. Once that client inquiry lands in your inbox, you need to act quickly to guide […]

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Clients are the lifeblood of every freelance business. Even though they drive us crazy, we love them just the same 🙂 But there are some clients that just aren’t worth it, no matter how much money they seem to have. Read […]

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When I was 16, I dropped out of high school. It was not where I needed to be. I was strung out on drugs, and my home life was full of dysfunction, fighting, and loneliness. All I knew was I […]

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This past year I was lucky enough to be selected as the designer behind the new Millo logo. Preston reached out to a number of designers but ended up choosing me due to my quick response time and my stellar […]

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If you’re the type of creative who enjoys jumping from project to project, you’ve probably feel an equal combination of excitement and terror. Excitement because you’re constantly stimulated and flexing your creative muscles by changing it up so frequently. Terror […]

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A note from Preston: Today, I’m thrilled to unveil our brand-new custom-made hand-lettered logo. The logo was designed by the über-talented Dina Rodriguez of Letter Shoppe and I’ve asked her to share with us a bit more about her onboarding and design […]

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Here at Millo we talk a lot about clients: How to find new clients How to find the right clients for your business How to keep your best clients for life Today I’d like to talk about the last one. […]

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Hey – so first off, this ISN’T about the cool “IFTTT” service, if that’s what you were thinking 😉 But, this approach DOES have something in common with it: The phrase, “If this, then that.” In this blog post, I’m […]

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Your first email you send a new prospect is the most important one. A bad, mediocre, or even average one will instantly send up to 90% or more of them away. A good one, though, will get you a reply […]

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Recently, we redesigned the Millo logo with the help of Dina Rodriquez at Letter Shoppe. (Stay tuned for the final logo reveal + lots of cool swag by subscribing to our email newsletter.) Getting our logo redesigned put me in […]

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No matter how careful you are, if you’re in business long enough, you’re going to screw up. Bad. (Not the “my bad, I sent over the wrong revision.” The big “we just printed 3000 brochures with the client name misspelled.”) […]

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How often are you asked to create an identity for a client who is not clear on their objective, vision, audience, competitive environment, differentiator, or message? All the time, am I right? And unless you clarify all of these details, […]

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Let’s face it. Many clients give terrible feedback throughout a project. In the end, that wastes valuable time and impairs the project’s outcome. The good news: You can teach your clients to give better feedback. It’s actually your job to […]

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You’re a creative freelancer, not a lawyer. You’re more focused on your HTML, PSDs, design principles, or finding the perfect sketching tool than legalese and intellectual property (IP). (As you should be.) But dry and intimidating as this topic may […]

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Making sales comes down to two things: convincing potential clients that you can give them the value they seek (or more), and convincing them that the prices you’re charging match that value. So, that leaves you with a couple choices: Lower […]

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It’s one thing to be nervous before you call a new client to talk about all of zeroes on the end of your quote. Or to be nervous when you’ve got a call lined up with the big cheese you ran […]

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I’m from Australia but I’m currently based in Mexico. Last month I was in Dubai and before that, I lived in Vietnam. I work with people all over the world: Australia, Canada, Denmark, Kenya, New Zealand, Singapore and USA. That’s […]

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Mediums change. Human nature doesn’t. Whether your message is conveyed on a phone, a computer, or in the future, who knows, actually inside someone’s head – the statement above holds true. People today are the same as people 1,000 years […]

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So you’re headed to a client presentation and you want something that’ll put you a cut above the rest. Not just a nice outfit you know you look good in (although that doesn’t hurt), but something: Unique Memorable Professional Creative […]

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Every time the question of “should I charge by project or by the hour” comes up here at Millo, we always advocate for per-project pricing. Why? The short of it is this: when you charge by the project, you guarantee […]

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If you’ve freelanced worked for any amount of time, you know that almost everyone wants their project done yesterday. As so far, that’s impossible, most will settle for “in the near future.” Some are even willing to pay more to […]

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Every project you work on has a beginning and end, right? You do the work, get paid, and move onto the next project. But how invested are you in your clients’ success? Do you ever check back to see if […]

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Once upon a time I owned a video production agency. We worked with high-end event planners who could afford $30-150k per project. We tried all sorts of inbound marketing tactics to get leads for projects, but eventually realized we had […]

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Retainers seem super complicated if you’ve never done them before. I know I used to be afraid of them because they seem like these big, scary monsters you just don’t know how you’ll tame. Then you get one or two […]

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Sometimes, at Reliable PSD (our creative agency’s new design-to-code conversion company), we get clients who write us…errr…a lot…asking for status updates. Now, we are very clear about ETA, and had been communicating and updating them on ETA as we went. […]

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I had a few sales calls lately, only I was the potential client. They were with very savvy marketers, too. Ones who really know their stuff, but I couldn’t believe the insanely simple, crucial mistake they were making in these calls. […]

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Following up is one of the least used and MOST powerful tools you have under your belt. I’m going to talk about why that is, how to do it, and share the $5 / month tool we use over at […]

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Do you always go along with client requests even if you’re not comfortable with what’s being asked of you? Are you struggling to make ends meet even though you have plenty of work? If you answered yes, you’re not alone. […]

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The KEYSTONE to winning over new clients is a great proposal. After all, it’s the final item you send them before they make their decision. A lot rests on it, so you have to do it right. Here’s the exact […]

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We’ve all experienced clients that aren’t our favorites, from the ones that we’re just not excited about to the ones that we cringe at when we see their phone call or email. Why is it that we get “bad” clients? […]

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