Articles in: 'Freelancing'   Remove Filter

Making sales comes down to two things: convincing potential clients that you can give them the value they seek (or more), and convincing them that the prices you’re charging match that value. So, that leaves you with a couple choices: Lower […]

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It’s one thing to be nervous before you call a new client to talk about all of zeroes on the end of your quote. Or to be nervous when you’ve got a call lined up with the big cheese you ran […]

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Are you longing for the day when you can turn your side hustle into your main hustle? Or maybe you’ve already taken the plunge and business isn’t at all what you expected to be. Perhaps you’re not currently working and figure […]

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When our creative agency entered the “PSD to Code” space, there was something that attracted clients to us from the start. And it hasn’t changed to this day. That same “thing” is what makes us look like a lighthouse on […]

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You’re sabotaging your business. How do I know? Because we all do it to some extent. And while it’s not always 100% evil to leave money on the table or not grow to zillions of dollars in revenue, it’s important […]

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We’ve all said we don’t have the time. Wearing your creative/marketing/financial hat has you working long hours, sometimes for little or no pay depending on the task at hand. You may even hire people to free you up to do the […]

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I’m from Australia but I’m currently based in Mexico. Last month I was in Dubai and before that, I lived in Vietnam. I work with people all over the world: Australia, Canada, Denmark, Kenya, New Zealand, Singapore and USA. That’s […]

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All entrepreneurs by nature are risk takers; they like to be in charge of where their business is headed. But today’s entrepreneurs are wired differently from those who grew up with the typewriter. Today’s entrepreneur believes technology allows him a greater […]

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It’s a big commitment to choose to attend one of the many conferences available in your field. Besides the cost of entry, you have to book transportation, a hotel room, and figure out how to manage your business on limited time. It’s hard […]

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Branding is one of those buzzwords that we’re bombarded with on a daily basis. And it’s not for nothing. Branding is the secret sauce that makes a business of any size memorable. Some really know how to play it, and […]

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Recently my business partner (and husband) and I disagreed on the strategy behind a quote-related content series that we’re producing. (We’re incorporating inspirational business sayings with accompanying imagery into our content marketing strategy.) Immediately I had a vision of creating […]

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Business is good. Real good. So good, in fact, that you’re sleeping 2 hours per night and working 22! Uh oh. Before you lose your mind and fire all your clients, it’s time to hire someone. Like yesterday. Because after several hours […]

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One of the biggest problems any freelancer experiences is unpredictable cashflow. One month brings in a truckload, while the next you are struggling to buy toilet paper. Budgeting becomes impossible. Life becomes chaotic. Every time you have a windfall, you’re […]

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