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I’m sure you know the marketing gimmick by now: the reason most retail stores price items at $99.99 instead of $100 is that it tricks the average consumer’s mind into believing an item is cheaper than it is. But does […]

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A few days ago, I started work on the 2013 design for this blog. It’s my first ever attempt at a seriously responsive site design (about time, I know). PS: You can help me test it before it releases by […]

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If you have a website, you have it for a purpose. No doubt when planning the website the first issue to be tackled was what you hoped to achieve from the website – what would be its purpose. Once the […]

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Hands down, the most common reason GDB readers haven’t made the change to start freelancing is because they fear the loss of “job security.” And while I’m a huge advocate of having a day job (only if it adds value […]

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I recently watched a short video on David Siteman Garland’s show, The Rise to the Top in which Seth Godin explains the difference between being a freelancer and being an entrepreneur. Here’s what he said (in essence): The freelancer A […]

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Do you sometimes find it hard to get along with your clients? Have you ever spent a long time on the phone or in client meetings trying to convince them why a particular decision is a bad one? Have you […]

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I know what a lot of you who haven’t yet found your niche or who are undecided if you even want a niche were thinking when I recently blogged about finding mine: “I’m not sure finding a niche is a […]

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Over the last few weeks, I’ve been reading How to Win Friends and Influence People. It’s an older book, but one that I’ve wanted/needed to read for a while now and, after reading about 3/4 of it I must say, […]

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Pretend you’re Saul Bass. You’re one of the most famous designers and filmmakers in history when a young designer approaches you and says, “Mr. Bass, I’m a huge fan of your work and one day I hope to be just […]

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Here’s the most common path I’ve seen creatives take to freelancing: You’re a work-a-holic at a job you hate You decide to make the switch to freelancing You quit your job, set up your “business” and get started Before your […]

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You’ve all heard the phrase, “if you try to be good at everything, you’ll be excellent at nothing.” But unless you’re one of the lucky ones, finding your niche can be really difficult. Don’t feel bad if you haven’t found […]

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It’s time for you to get over the idea that creative professionals have to be poor. I know, I know: the world tells you that in order to be successful doing something you love, you have to take a huge […]

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I’m a freelancer, so I get it. You need to find new clients. New clients bring in new money to your freelance business. They are the lifeblood of your business. They make it possible for you to pay the bills. […]

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