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Jayne Bayquen
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If you’re reading this, you probably don’t know how effective your marketing emails are. I used to be completely in the dark, too. There’s plenty of advice online. but when do you know which methods work best for your potential […]

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The freedom of working on your own can be exhilarating. And overwhelming. Many of us escaped corporate slavery because we were tired of punching a clock. The day we hit the door we left the trappings of that world and […]

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If you have been a freelancer for a while, chances are you’ve encountered the special species known as ‘difficult clients’. They come in different shapes and forms. There are the super needy ones that call you three times a day […]

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A few weeks ago, this conversation blew up in the Millo Mastermind group. I can understand the frustration behind watching computer-generated designs get a bunch of attention on big tech websites like The Next Web. At first reaction, it’s easy […]

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You might be guilty of making critical marketing mistakes when it comes to managing your business. It’s time you addressed them. Are you a smaller business? If so, then it is likely that a “marketing budget” is something which is […]

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As a freelancer, just being good at your job is not a guarantee for getting clients. Sooner or later, we all realize that it takes a lot more than just being talented or creative to find success in freelancing. Although, […]

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Referrals from existing clients are one of the most effective ways to generate new business. This is true across industries and business models. It is especially important, however, for web designers and other freelancers. Getting web design clients or clients […]

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Years ago I remember studying a direct mail letter from the amazing copywriter, Gary Halbert. The letter performed well, but on a hunch, Gary changed one small detail. The results of the letter instantly grew by quite a lot. The […]

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Hello friend guy lady or other, A little over a month ago, I joined Louis C.K.’s mailing list to purchase an episode of “Horace and Pete,” as well as to receive the occasional update/announcement. By the way, in case you’re curious; […]

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Most of us struggle to find the financial means for purchasing Adobe Photoshop and related products, let’s face it…. they’re expensive. Even the monthly/yearly subscription models seem like a complete rip-off. However, subject to the type of your usage and […]

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It happened to me. I wanted to say no to a project badly. I was running through a list of excuses in my mind, even having slight nightmares about this project. There was just something inside me that kept me […]

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One of the most important things in getting steady work is having a set client onboarding process that will transform potential customers into paying clients. Once that client inquiry lands in your inbox, you need to act quickly to guide […]

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I’ll never forget what landed us one of the worst clients we ever got, years ago. Back then we didn’t have many clients, so we fought for each one that came our way. We fought for this particular project too […]

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Clients are the lifeblood of every freelance business. Even though they drive us crazy, we love them just the same 🙂 But there are some clients that just aren’t worth it, no matter how much money they seem to have. Read […]

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According a HubSpot study, if your business has less than 10 employees, you should be publishing content 11 times per month. Businesses that posted 11+ pieces of content monthly drove up to 3x more traffic than those that published 0-1 posts per month. […]

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When I was 16, I dropped out of high school. It was not where I needed to be. I was strung out on drugs, and my home life was full of dysfunction, fighting, and loneliness. All I knew was I […]

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A while back I was browsing the web when my partner sent me a link. When I opened it my inner-marketer instantly lit up. InVision (the really cool quick-prototyping / collaboration tool) launched a totally free iOS UI Kit called TETHR. […]

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Being a freelancer can be tough. Sometimes, even with a regular practice of daily marketing, the work is slow and we find ourselves staring at our monitor with nothing to do. Instead of sending out another 50 cold emails to […]

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I want to make something abundantly clear before getting started. Just because you’re a freelancer, doesn’t mean that you have to settle for mediocre pay. Yes, I know that there are countless other designers, developers, and writers who are willing […]

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This past year I was lucky enough to be selected as the designer behind the new Millo logo. Preston reached out to a number of designers but ended up choosing me due to my quick response time and my stellar […]

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You wake up. You struggle to get kids up and to school or daycare. You worry about the little one – he’s had a cough lately. What will your boss think of you missing yet another day of work to […]

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It’s been almost a year now since I made the somewhat nerve-racking decision to quit my full-time job without having a new one to go to. I had been working in different marketing roles for over 7 years. I really […]

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Your portfolio is what sets you apart from the thousands of other designers online. Have you ever thought what it says about you? Most of us have. But after we’ve created one, many of us take a “set it and forget […]

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There is a lot of really good information out there about pricing, and when I was starting out I read a lot of it. I quickly settled on a combined system of flat rate and hourly that works very well […]

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Great news: the “starving artist” cliché doesn’t have to be your reality. The truth is, business is everywhere. But we have to train ourselves to look in the right places to uncover new opportunities. The great news is that it’s […]

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Running a business is not for the faint of heart. Especially a business that relies so much on repeat orders, finding new customers, and high-ticket sales. If you’re a freelancer or an aspiring agency you know what I’m talking about. […]

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I was eating at my favorite restaurant the other day (Harlow here in Portland!) when I looked across the room and noticed something brilliant. It’s something I’ve seen about a hundred or so times before, and didn’t really think much […]

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There are a ton of articles out there that talk about the top lettering artists to follow on Instagram. The artists and designers that have over 50,000 followers, that are in the limelight of in the industry. But what about […]

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After writing this article on scheduling your life around working from home here at Millo not long ago, I was sieged with comments and questions about how the calendar works for me. Many of you echoed Grace’s feelings below: It’s taking that first step […]

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This article contains a list of common mistakes that freelancers make. If you enjoy this article you may also want to read “10 Steps to becoming a successful freelancer” and “22 logo design mistakes you might be guilty of“. Here […]

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Earlier today my partner, Louisa, called a CRM company to ask some questions. We’re outgrowing what we’re using now, so she wanted to see if they could help. “[Blank] CRM,” a man answered. “Hi, yeah, I had some questions about your […]

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I really hate the word “productivity.” It’s one of these buzz words that everyone praises and most things that are supposed to make you “more productive” (like apps and tools and such) just burden you with even more work to […]

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The basics of any business lies in helping people to solve their problems. As the saying goes – people do not need a washing machine, they need clean underwear. People don’t need a washing machine. They need clean underwear. #marketing #business Click […]

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If you’re the type of creative who enjoys jumping from project to project, you’ve probably feel an equal combination of excitement and terror. Excitement because you’re constantly stimulated and flexing your creative muscles by changing it up so frequently. Terror […]

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This year marks my eleventh year in business. That’s 11 years of solid practice running a design business and figuring out what works… and what doesn’t. Just the other day I had a client say to me “Geez Bianca, you […]

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Sounds crazy, right? But looking back, I can attribute any and all success I’ve had to what the title of this post is saying. Bad, Crazy Clients Will Make You Rich I can also attribute people staying in place, not […]

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It was close to midnight when I called my girlfriend. “Sorry honey, I’m not gonna make it home tonight—I have a lot of work… Hey, don’t worry about me, my jacket can be a comfy blanket in a pinch… We’ll […]

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Earlier this month in the Millo Mastermind facebook group, Lisa had a question that we come across all the time here at Millo. “Can I include in-house work in my portfolio?” Here’s exactly how she put it: I’ve been a […]

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In the awesome Millo Mastermind Facebook group I’ve seen this question pop up about half a dozen times now. So I thought I’d answer it once and for all – as well as squash the “myths” people are reading about […]

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Whenever a designer asks me if they should quit their job and go the freelance route, I always answer with two questions. First, I ask, “What are your goals”? And second, I ask, “Will what you’re doing now help you […]

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It’s 4 a.m. in the life of a work-at-home mother of 3. I’m starting this blog post in my mind while dressing the 3-yr-old and thinking about what she can eat all day while riding shotgun in the semi with […]

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The rush of inspiration is something. It turns everything else other than its focus into meaningless dribble. You can’t continue your life until you satisfy it and create what you envision. I’m not just talking about projects here – but […]

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A note from Preston: Today, I’m thrilled to unveil our brand-new custom-made hand-lettered logo. The logo was designed by the über-talented Dina Rodriguez of Letter Shoppe and I’ve asked her to share with us a bit more about her onboarding and design […]

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When asked, a lot of successful entrepreneurs respond with, “well, I just happened to be in the right place at the right time.” Or, “I stumbled upon the opportunity and took it.” For the rest of us, this can be […]

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