Why did we all become designers? It’s because we love wonderful things like typography, color, imagery, well-organized information, and the almighty grid. None of us are designers because we love to think about pricing. And yet, we must. Pricing is […]

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Pricing is super-hard. You’re thrilled that someone wants to hire you, and then you obsess over creating a proposal. And before you even get to the panicky part about what the client will think about the final numbers, you have […]

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Have you ever realized what your price point says about you as a designer? As designers we worry so much about how our brand looks when it comes to logo, web site, etc. We obsess over what to name our […]

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