From plumber to $4 Million business with Stuart Draper of Stukent (FTF 5.8)

Stuart Draper once worked as a plumber for his brother-in-law. Now he’s the founder of a $4 Million business providing a digital marketing curriculum to university professors and their students.

Makes total sense, right? Well, maybe not. But it makes for a great tale.

There was a time when all you needed to start a business was a flyer. Draft up your idea into an offer with a price on a piece of paper, make some copies, post them on telephone poles around town and you got a business. That’s how Stuart Draper started his first company putting up Christmas Lights under their creative name of ‘The Christmas Light Guys’.

This is the story of Stuart Draper, founder of – a digital courseware company that provides the world’s #1 digital marketing simulation, the world’s first social media marketing simulation, and a variety of other texts, videos and projects.

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