A day in the life of one freelance designer

Trying to pin down one day in my design life is a pretty daunting prospect.

I guess that’s what makes being a freelance designer so darn interesting to me – it’s not an orderly, predictable existence. One day is never like the next. I’m always stretching and learning and failing forward fast.

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Communicating, planning, outsourcing, networking and even designing – it’s busy!

I manage a 12-lane freeway of information, keeping projects moving forward incrementally – asking and answering questions, putting resources in place, getting it all done and keeping the clients happy.

Here we go – buckle up!

The first thing I do in the morning is check my email – one of my clients is the corporate communications department of a global corporation, so there may already be conversation happening on a project in Europe by the time America stops hitting the snooze button.

If I need to make any quick edits on one of those projects, I try to do it before the next phase of my day starts. Right now, there’s an ongoing exchange about some presentation slides I’m working on, and since some of the decision-makers are six hours ahead of me, I try to get things turned around quickly to keep the project on schedule for everyone, or at least jump in and let them know when they can expect a new version.

Then coffee and green(ish) drink, and if my boys are with me, I get them off to school.

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On most weekdays, I spend a few hours working in-house in the marketing department of a busy corporation. I love it.

On any given day there, I work on a huge gamut of projects, which might range from a partner-branded Plinko board for a trade show, to a white paper full of infographics, to an editable PDF form. I work directly with marketing managers in my local office, and every so often I get to work on projects for the overseas branches of the same company.

Mid-afternoon, I head to my home office to take care of my other client work as well as business maintenance tasks.

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Depending on the day, this work will continue into the evening and sometimes into the weekends. I try to keep a semblance of work/life balance, but it’s hard for me to stop working because I am so fortunate to really enjoy it, and I willingly think about my design/creative projects a LOT.

Having my kids with me helps restore balance – I arrange my schedule so that I can be home earlier on the days they are with me, and I stack up work on the days they’re not.

What’s at the top of my mind today?

On the heels of tax season, my thoughts are on preparing for NEXT year. Once my accountant is back from her post-April 15 Florida vacation, I’ll sit down with her to talk about plans going forward. (I’m developing a collaboration with another designer, and I want to make sure I’m covering all the bases correctly – 1099’s and all that.)

Let’s look at the mail. Speaking of 1099’s, here’s one from new client, so I need to fill that out and mail it back. And there’s a check too – yahoo!

Now it’s time to review this week’s calendar. I’m meeting with a personal trainer Friday morning to talk about creating a logo for her new business – I sent her my branding questionnaire, so hopefully that will have gotten her thinking about the process.

Friday is also the drop-dead date for an orchestra gala program to go to the printer – a few quick notes to my design collaborator, the event planner and my printer, and that project stays on track.

More to dos:

– Spend a bit of time gathering info and design elements for a new WordPress site a colleague is building for me. Again, outsourcing because I can’t do EVERYTHING, as much as I’d like to…

– Make a note to take my printer out for that margarita she and I keep talking about.

– Mentally prepare for a Skype conversation I’m going to have with some high school design students in the Cayman Islands later this week.

– Put together a design services menu for a new client who is changing her business strategy and needs rebranding work done – including gelato labels. (Again, I love my work)

– Do a status check with a couple of other clients by email to make sure things are moving.

That’s enough for one day!

Somewhere in there, I fit in a short run and cooked dinner and goofed off with my boys a little. All the clients are happy, and business is booming – it’s a pretty good day in my design life.

What does your day look like?

Leave a note in the comments and tell me how you structure your day for success.

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Millo Articles by Rebecca Blaesing

Rebecca Blaesing is a freelance designer who lives and works in Maine and New York City. She specializes in branding design and loves logo work.
Read more from Rebecca.

  1. Chris Etheredge says:

    Hello Rebecca!

    When you LOVE what you do, it simply is all worth it!
    Thanks for sharing!

  2. Great post! Fortunately my days typically aren’t as busy as this 🙂

    1. Rebecca Blaesing says:

      Fortunately, some of my days are not as busy as this too, Julia!
      Having gone through periods of time in my freelance career that border on workaholism, I try to stay aware of keeping a balance. I’m usually willing to load my schedule up for short periods of time for projects that are very interesting to me, though. Work hard, play hard!
      Thanks for reading!
      Rebecca

  3. Thanks for your inspiration! For a Junior looking to break into the market, what would be your best advice?

    1. Rebecca Blaesing says:

      Hi Anna–
      Thank you for the question!
      I really like this post that April wrote about breaking into the freelance design business. I think it’s right on. It resonates with me on several levels, including the fact that I decided to finally go freelance after being laid off from a staff design job.

      One of my biggest recommendations is something that I describe in this post which is to seek out a steady client that is an in-house situation. This will hopefully give you (among other benefits) at least a little bit of stability and consistency, which I value highly in my freelance work.
      Best of luck, and let us know how it goes as you develop your business!
      Rebecca

  4. Paul Smith says:

    Wow, I wish I could fit all of that in to one day!

    1. Rebecca Blaesing says:

      Paul, some days are busier than others for sure! I never seem to have a boring day, and I feel very lucky to be able to say that.
      Thanks for the note!
      Rebecca

  5. It’s great to see how other freelancers work. I work three days in a company and then two days freelancing on more creative projects. I love the flexibility and balance of this structure. It’s great to keep regular hours, but if something comes up I can swap things around.

    1. Rebecca Blaesing says:

      I really like that system too, Kat! It’s the best of both worlds, in my opinion.
      Thanks for reading!
      Rebecca

  6. While this lifestyle may work for some, it’s not something to aspire to.
    Let’s stop perpetuating the idea that freelancers live chatotic lives, their work load must flow into the evening and weekend, and that they must be “on” from the moment they wake.
    This needless busyness does not make a sustainable business. Ask for more money for your services, cut your workload in half, and work to find clients that don’t expect you to work before breakfast.

    1. Rebecca Blaesing says:

      Hi Ren–
      Thanks for the comment. I definitely agree that overworking oneself on a regular basis is not healthy or sustainable. I am a big proponent of working fewer hours on higher-paying work. However, sometimes the timing of projects does mean that I sometimes fit in work in the evening or on a weekend. And sometimes I make the choice to take on an extra project because it’s one that interest me too much to pass up.
      Let’s keep encouraging fellow freelancers to charge what they are worth so that they also can make the choice of which jobs to accept. THAT is healthy and sustainable.
      Thanks again for posting your comment,
      Rebecca

  7. Rebekah Teller says:

    I’m a freelance graphic designer, too. I work from home full-time. Love this article! It’s a great representation of my day, too. 🙂 Here’s a blog article about how I stay on task. http://graphicdesigngoddess.blogspot.com/2013/09/staying-on-task-accomplishing-goals.html

    1. Rebecca Blaesing says:

      Hi Rebekah–
      Thanks so much for posting the link! I love to learn how other freelancers make it work and stay organized. I certainly can empathize with feeling pulled in a million directions on those days when all my current project timelines converge, and agree that a good organization/prioritization system makes all the difference between chaos and success.
      :)Rebecca

  8. Paul Sloway says:

    Do you share your branding questionnaire
    thanks
    Paul

    1. Rebecca Blaesing says:

      I do, Paul – in fact, here’s a post where I posted it and talked about why I like to use it:
      http://www.graphicdesignblender.com/killer-branding-questionnaire
      I hope you find it helpful!
      Rebecca

  9. Paul Sloway says:

    Freelance designer – Love design, print, web. I love looking at stuff!!

  10. Antonio Samuels says:

    Great read. Thank you

    1. Rebecca Blaesing says:

      I’m glad you enjoyed it Antonio – thanks for reading!
      Rebecca

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