We’re changing our name in 7 days … here are all the details.

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Dear friend and Millo reader,

After 6 years of providing some of the best business tips for designers at GraphicDesignBlender.com, we’re giving Millo a major upgrade.

The first and most obvious change to Millo will be that it will no longer be found at GraphicDesignBlender.com.

When I started Millo 6 years ago, I had no idea what I actually wanted it to be. I just knew I wanted to build an awesome community of graphic designers and a place where we could all learn together.

Sidenote: Once you finish, read how 4 freelancers built recurring revenue models that changed their business. You'll love it.

I’m thrilled to say we reached that goal.

And along the way, we also picked up a bunch of extra friends: web designers, writers, illustrators, artists, programmers, interior designers, and freelancers and entrepreneurs of all kinds.

And it’s been amazing.

But when a writer clicks a headline they think will help them and they land on a site called GRAPHIC DESIGN BLENDER it can be a bit confusing.

So, first, we’re changing our name.

GraphicDesignBlender.com will now be, simply, Millo.co.

Here’s what you can expect from Millo:

Join 35,000+ people just like you who get our free newsletter.

First, you can expect all the same great kinds of content from our amazing team of contributors.

We’ll keep learning and teaching about building a creative business, working with clients, managing projects, marketing yourself, making more money, building a lifestyle you enjoy, and so much more.

Starting next week, you’ll find all of the past Millo articles and resources at Millo.co.

In addition, we’ll be offering way more video in the coming year, including some exciting new video courses, and (as always), we’ll be stepping up our game in written content.

So, why “millo”?

This rebrand has been in the works for more than a full year. We wanted a brand that was flexible as grew to serve as many creative entrepreneurs as possible.

So we followed the lead of a few companies we really admire. Brands like Envato or Fizzle.

These brands essentially define the meaning behind the letters in their brand name.

By using a word that is essentially made up, we can grow to serve you in exactly the best ways you need. And as your needs change, we can change with you.

That about covers it.

It’s an exciting change. We’re glad you’re here with us to experience it.

If you have any suggestions, concerns, or requests about our new brand, please leave a comment below or send me an email personally at preston@graphicdesignblender.com.

I’ll read and respond to each comment and email I get.

Thanks!

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About Preston D Lee

Preston is an entrepreneur, writer, podcaster, and the founder of this blog. You can contact him via twitter at @prestondlee.

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Comments

  1. Millo? Nice!

  2. It would be great if you could share your strategy on how to make a brand change and give examples of brands who have done so and the thinking put into it!

  3. Exciting stuff!

  4. You’ve always put out well-written, passion-driven and just straight up USEFUL content. Rarely do I look forward to getting emails, but yours is always the exception.

    Congrats on turning the page, I’m proud of you for keeping this going year after year. You’re clearly on to something 🙂

    • Yedi,
      You have no idea how much that means to me and the team here at Millo Millo. 🙂
      Seriously, thank you for the praise and for the continued support!

  5. This is very exciting news, Preston! I’m looking forward to Millo, and the impact it’s going to make! 🙂

  6. Great move there Preston, I wish you fun and good times as you grow Millo.

    • Dre,
      Thanks for the confidence boost. It wasn’t an easy decision, but I know it will be something we’re glad we did when we look back on it. Thanks for the support and for joining us on this fun ride. 🙂

  7. Sounds great, best of luck!

  8. So, what do the letters in Millo stand for? 🙂

    • Sandy,
      Good question. I actually wanted to pick and brand or a word that had as little previous meaning attached to it as possible. So for now, they don’t stand for anything. Soon, we hope when people see “millo” they’ll associate it with all the things they associate with Millo now plus much more! 🙂

  9. Congrats on the rebrand! Definitely a smart move when you want to reach out to a much wider audience.

    • Mariah,
      Thanks for the reassurance. 🙂 We’ve just noticed that the old name didn’t work for our entire audience. We want to make sure everyone feels welcome on the site. We’re all a team after all.

  10. Aleksandar says:

    Congratulations on the new name. Would you be so kind to explain what is the meaning of MILLO? Or, how did you choose this name?

    • Aleksandar,
      Thanks for asking. It was a long (probably too long) process and I’ll be releasing more details soon on how we landed on “millo.” Stay tuned. 🙂 Thanks!

  11. Millo is one of those blogs i have been taking advantage of its informative posts while working from home as a freelance graphic designer. Eventually i turned as a company. Preston, those days are gone and in 2015, you may need to divert this blog for entrepreneurs who are looking to expand their client base, team size and other resources. I am reader at entrepreneur.com and businessInsider.com these days but again Millo was my excellent companion in the past.

    • Tanvir,
      Thanks for commenting! Part of the reason we’re changing brands is to better serve readers like you who have moved on to more advanced entrepreneurial endeavors. We hope it will be a great change for both us and you. 🙂

  12. PS: I’m very keen to know what Millo.co is bringing 🙂

  13. Thank you Preston!
    All the best with your new brand…

  14. millo? huh… I like it – – – Congratulations on reaching your goal! Now, go get the next one!

  15. Christina says:

    Congrats on the new name! I am looking forward to your official launch of millo. All the best Preston with this rebrand!
    Milo spelled with one ‘l’ in Croatian means dear. Used in context: “I hold you dear to my heart”.

  16. Funny, as a writer who always opens your emails, I’ve frequently wondered why a design newsletter is so useful to me. But somehow, it’s always relevant, even though my book consultation business has nothing to do with design. I love that you’re rebranding it as a site/newsletter for all sorts of creative types. Thanks for all the great content.

    • Michelle, you have no idea how happy I am to hear that! 🙂 This has been my suspicion for a couple of years now. I know we’ll be able to better serve you as we transition to Millo. Thanks for the support!

  17. Wonderful idea! I’ll be sure to visit the new site and subscribe to the content =) I’d like to know you’re strategy to coming up with a made-up name for your rebrand? Although it’s made-up, how did you come to the conclusion of millo? Thanks!

  18. Jim Adams says:

    Love the name! Look forward to seeing the changes, good luck!

  19. KNorlock says:

    So happy for you! Such exciting news, I look forward to the new site.

  20. I like that you are rebranding but the whole made up word thing just isn’t right for this blog. I think something more like Creative Blender would have been better. Less of a complete departure from the original idea. That name would have encompassed all creative avenues and brought them all together. I love the concept of the blender. Sad to see it go. Hopefully you have some way of explaining why Millo was chosen and what the significance of it is. Right now it seems like a made up word for the sake of making up a word.

    I don’t want to sound all negative. I think a name change was well over due. and I love the variety of content. Keep up the good work and God luck with the rebrand.

    • Jason,
      I sincerely appreciate your honesty. Thanks so much for your support.

      I went with a completely made up name so that I don’t have to do this same thing again in a few years. Blogs have a way of morphing into things you never expected. I didn’t want to tie us into something our readers didn’t want.

      But I totally understand. Change is hard. Believe me, getting rid of the “blender” brand is a tough one for me. But at the end of the day, part of being an entrepreneur and a creative is sticking with your gut. And my gut is telling me this is right.

      Hoping you’ll stick with us. Thanks, Jason!!

    • Jason,

      One of the absolute hardest parts was finding a new domain name that wasn’t taken. So we found it nearly impossible (and I mean really nearly impossible) to find a new name that encompassed small creative business improvement.

      So going with something “made up” kept feeling like the best way to go.

      Thanks for your input!

  21. Congratulations Preston, I really hope your success carries on, will we have to re subscribe to the newsletters etc?
    Wow, is that your offices on the photo?
    Graeme

  22. Are you creating entirely new social channels for this, Preston? Just wondering if you’ll be closing the Twitter feed, etc?

    • Chris,
      We’ll be rebranding our social channels, but you shouldn’t have to re-follow anywhere. We’re hoping the transition is pretty seamless. Cross your fingers with us. 🙂

  23. Preston, Way to go! As a non-designer who has followed Millo religiously for advice, guidance, and strategy, I think this move makes so much sense. It’s Millo time. You are embracing your organizational identity, and willing to make tough changes to embrace that. I’m loving it, and I can’t wait to learn more from you and your team in the coming years. You and your team have helped me from concept, to ground floor, to…. just above ground floor (we’re the getting the roof on). Thanks for all the great resources and advice! Keep up the great work!

  24. Rosemary says:

    Congrats Preston!
    I like the thinking behind the name change. Flexibility is important especially as you’ll be expanding the products you offer. Goodluck and keep up the great work!

  25. Looking forward to seeing the new site! I echo what many other commenters have said- that yours is one of the few newsletters I receive that has consistently interesting and refreshingly written content.
    Keep it up and best of luck!

  26. Very exciting ): I love change!
    My question has been answered, thanks to Chris; glad the social networks and subscriptions will be intact. Can’t wait for the new phase. Cheers!!!

  27. Awesome. I dig the name change. It makes me think of “milling over an idea”. Kind of like you guys will provide thought provoking content… I dig it.

    Super excited to see where Millo goes in the years to come!

  28. Really like the new name! Is nice to say and hear, also looks good written. I was researching this week about this domain .CO and was glad to see a blog I respect going for it, makes me more sure of this new domain credibility! Plus it looks cool doesn’t it 😉

    Keep up the awesomeness!

  29. Hi guys,

    I’ve been a long time reader and totally get why and what your doing. Can I just ask how you decided on the name Millo ? Very cool. I love it. where’d it come from and how’d you have the courage to go for it?

    What’s the new web address then?

    Thanks. I look forward to the new changes.

    J

    • Joshua,
      Thanks for the positive response! I’ll write a full, detailed post about the brand change (including how we landed on the name) after we’ve moved over. I’ll also address having the courage to do it. That’s a really really great question.

      New address is millo.co.

      I look forward to seeing you over at the new site in a week! 🙂

  30. Love it Preston! I always knew you’d do big things. 🙂 Keep up the great work.

  31. Congratulations for the new name (like it!).
    I think it’s time for me to say THANK YOU for all the great content and support that you sent every week to all of us (freelancers) through Millo. Thanks also to the other writers that are great too.
    Wishing you all the best and looking forward to see Millo live!
    Ruthy

    • Ruthy, we’re glad you like the new name.

      And thank you for the kind words. They really keep us going. Our team of writers is top-notch, no? So glad they’re here and happy to share their successes with the rest of us!

      Thanks!!

  32. Exciting times ahead guys, congratulations on the bold step forwards :).

  33. ndabayezwe mbambo says:

    Wishing you all the best with Millo.

  34. Love the name and logo design! Can’t wait to see it go live.

    Keep up the brilliant work guys!

  35. Hey Preston….If you don’t mind me asking, what font is that?

  36. I’d like to take this opportunity to give a great big THANK YOU to you and your team at MIllo. The content you present week after week, year after year is just amazing. I’ve learned a lot from reading your posts. You’ve been a great success with Millo but your greatest successes are yet to come! Happy that I’ll be here to share them with you!

  37. Hey Preston…If you don’t mind me asking, what font did you use for your logo. It is really awesome!