In the context of freelancing, bootstrapping refers to the act of starting and building a freelance business with minimal external resources or capital. It involves relying on personal effort, skills, and creativity to launch and grow your freelancing career without significant financial investment or external support.
When you bootstrap your freelance business, you typically handle all aspects of the operation on your own. This includes tasks such as finding clients, marketing your services, managing finances, and delivering the work. Bootstrapping often requires self-motivation, resourcefulness, and the ability to wear multiple hats.