When grown-ups used to ask Susie Bulloch what she would be when she grew up, she didn’t stand a chance of guessing correctly. That’s because, as Susie puts it in our most recent episode of Freelance to Founder, “The business we’re […]
A few months ago my brother, who recently graduated from college, was wondering how to start a blog and make money from it. And he asked me how difficult it would be. This wasn’t the first time someone asked me […]
Even though most people who are self employed really love it, there are some things that they also hate about it — most notably, self employment taxes. However, learning how to use a self employment tax calculator can be incredibly […]
As a concept, freelancing is nothing new; freelancers worked for Don Draper and Co. But thanks to the ubiquity of WiFi and also the many different tools that facilitate digital communication, freelancing will soon become the largest portion of the labor […]
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They said ‘yes’! Landing a new client is easily one of the most exciting moments in a freelancer’s workflow. So good, in fact, that you may be tempted to channel all your enthusiasm into getting started right away. But hold […]
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FREEDOM. Isn’t that one of the reasons you decided to go into business for yourself? Freedom to: Work with whom you want Work when you want Work the hours you want Work where you want Charge how much you want […]
Freelancing has become a very lucrative career path, as it offers more flexibility and freedom than permanent employment. However, while it can be gratifying, success is not always guaranteed—especially in very competitive fields. To succeed as a freelancer, you need […]
For this episode, we’re heading into the beautiful mountains of western North Carolina, where Chelsea Baldwin moved with her family after her early childhood years in Indiana. She was like any other kid at first, though her curiosity for writing […]
As a graphic designer, you’re probably wondering what constitutes good design, or how to keep up with new trends. Graphic design blogs can be a great resource to stay ahead of the game, whether you’re trying to create presentable logos, […]
There may come a point in your freelance career when the workload becomes too much for you to handle on your own. As a result, in order to grow and meet your demands, you could look to hire fellow freelancers […]
Welcome to episode two of Freelance to Founder season 6. Here, we tell the stories of entrepreneurs, who’ve scaled their businesses to be much bigger than themselves – even if they are a Company of One. In today’s episode, we […]
In the final episode of ArtistCEO, a newly freed up Shannon travels to Brooklyn to meet Kerri on her way to SXSW. The two attend a podcast conference and get excited about the future of ArtistCEO until Kerri has […]
Do you remember the moment you decided to go out on your own? I do. And it was terrifying. I was 35 years old, in a relationship that, instead of heading towards marriage and babies, was in its final death-spiral […]
Welcome to Season 6 of Freelance to Founder. For our first episode this season, we take you into rural America. It was 1998, and a young wireless modem salesperson was looking at ways to automate his follow up with potential […]
After performing in a play and running her business at the same time, Shannon is having some trouble getting back into the hustle. So much so, that she’s thinking about throwing in the towel on the whole thing. Listen […]
While many negotiations go very smoothly on both sides, it’s inevitable that at some point in your career, you’ll be forced to deal with your fair share of difficult clients. Sales negotiation seminars and other negotiation workshops are effective ways […]
Shannon is facing her first BIG test as an ArtistCEO – being an actress in a two-person play while simultaneously running her business. Listen in to find out what her team thought about seeing their CEO on stage and what […]
Most entrepreneurs that I know have a break-even mindset. If you’re just getting started, maybe your goal is to make just enough money to quit your day job. Or, as you start to grow, you want to make just enough […]
As Shannon commits to actively performing again and taking acting classes while running her brand agency, House of Who, she starts to remember why doing it all is challenging (to say the least!) Kerri and Shannon meet for the first […]
A common scene in movies is this of a miserable writer with no idea what to write about who struggles for days or months to write a few sentences without success. A dramatic change in his/her life (usually a new […]
After his family immigrated to the U.S. from Vietnam, Chris Do never imagined his artistic interests could eventually propel him into a successful life-long career. Now, years later, he’s an Emmy Award-winning designer growing an agency that works with […]
No more onion-breathed, micro-power manager Bob; it’s time to invest in yourself and put your talents and energy to better use. Today is the day you quit your job and start your own own business. Doesn’t that feel good? If […]
It’s January, which means everyone’s going crazy about setting goals for the year. Whether you’re clipping along nicely with your goals or still trying to figure out exactly what you want to do in 2019, there’s something you must know: […]
As a designer, your graphic design invoice can say a lot about you and your business. Not to mention, your graphic design invoice can impact when and how you get paid as a freelancer or creative. So today, we’ve compiled […]
Have you ever scrolled through your Instagram (or whatever) feed, marveling at everyone else’s apparent ability to share their perfectly curated thoughts and opinions on a daily basis? It’s easy to believe the world is full of cool, connected extroverts, […]
All businesses dread the day that they’ve handed over a product or provided a service, sent off the invoice using their preferred invoice app (what seems like years ago), and now the clock continues to tick by with no sign […]
Just over an year ago, Andy decided to quit his day job to go full-time into freelancing, travelling the world, and living life on his own terms. Today, we wrap up his freelance life journey… Our goal for this show […]
Whether you’ve been working for yourself for years or you’re just transitioning into freelancing, one of the biggest challenges solopreneurs tell me they face is dealing with fluctuations in work and income. One month you’re flush, the next you’re anxiously […]
Everyone needs a vacation – a time to recharge batteries and give their brain a well deserved rest. This holds true even more so for freelancers like Andy. In today’s episode, Andy shares his tried and tested tips to taking […]
Finding new customers is how you keep consistent money flowing. But without actually doing the work and turning in the deliverables — you won’t get paid. At times, it seems like you’re both the carny and the fair-goer trying to […]
It’s time to turn the tables as we focus on Kerri (the narrator’s) story of being an artist who starts a freelance business. Held back by a health crisis in her early 20s and discouraged by the lack of financial […]
You’ve probably heard this already; freelancers are predicted to prevail the U.S. workforce by 2027. That’s a bold claim. But it’s also very realistic, considering the fact that more people are entering the freelancing industry by the day. The freelance […]
What happens when business takes over the life of an ArtistCEO? A dissatisfied artist. When Shannon takes a break from her exploding business, she realizes she has a problem. Her artist side is starving. Though she’s become better fed financially, […]
I was a web developer for nearly 8 years as both a full-time employee as well as a freelancer and have written endless lines of codes for countless websites. At no point during that time did I really feel 100% […]
Welcome to Episode 3 of ArtistCEO, where Shannon has to learn to lead. Here’s where we are: As Shannon goes all in on her business, her artist life starts to take a hit, throwing her off balance. Experiencing both burnout […]
Building a brand has always been a complex process, but now it is getting increasingly difficult because dozens of companies and startups keep emerging week after week. This requires a better and more advanced brand-building approach that we call storytelling. […]
As a freelancer, there’s nothing scarier than coming across that dreaded “please send your portfolio” line, right? Especially when you’re just starting out. What could you show your potential customers if all you’ve got is enthusiasm? It’s totally understandable to […]
As Shannon’s business, ‘House of Who’, starts to grow, she encounters a series of disasters, money challenges and straight up failures that go along with bootstrapping. Things like having to fire up a generator for huge client calls when […]
There has come a point in everyone’s life where we think, “should I quit my job?” We may all question quitting our jobs, but how do we know if it’s really the right thing to do? Let’s take a look […]
Ask any digital marketing agency and they’ll tell you email marketing is, and always will be, of utmost importance because it’s one of the main ways brands connect with their audience. Well, just like marketing in general, email marketing is […]
Sometimes there comes along a freelance project you can’t say no to. It’s stimulating, even frustrating to some extent – but at the end of the day is just the right mix. In this week’s episode, Andy gives us insights […]
An ArtistCEO is someone who is multi-passionate, trying to balance both business and artistic pursuits. In ArtistCEO podcast, we follow the journey of one woman trying to make business and art live in harmony. When host Kerri Lowe met our […]
When you start your own business you soon realize that the people who surround you can help you grow your brand. Your loyal customers are usually the ones who trust and like you. Therefore, your professional network plays a very […]
When you’re getting paid for project completion and not for being “on the clock”, it’s quite a different experience for you and the client. In today’s episode, Andy shares his thoughts on the hourly vs fixed debate and gives us […]
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