This post may contain affiliate links. See our affiliate disclosure for more.

From freelance writer to million-dollar BBQ blog and a Guinness Record with Susie Bulloch of Hey Grill Hey (FTF 6.4)

Susie Bulloch of Hey Grill Hey

When grown-ups used to ask Susie Bulloch what she would be when she grew up, she didn’t stand a chance of guessing correctly.

That’s because, as Susie puts it in our most recent episode of Freelance to Founder, “The business we’re in didn’t even exist when we were kids…this just wasn’t a career path.”

email alerts

Get Weekly Freelance Gigs via Email

Enter your freelancing address and we'll send you a FREE curated list of freelance jobs in your top category every week.

Today, Susie and her husband Todd run a blog and brand for barbecue and grilling enthusiasts. Their company, HeyGrillHey, hit multiple six figures last year and is on track to surpass seven figures this year.

In this episode, we’ll learn more about how Susie Bulloch kicked off what has become a major shift for the Bulloch family, financially.

Susie Bulloch was a freelance food writer with one major client in particular – that she did extensive work for. Todd, her husband, worked as a controller for a local health clinic, earning a great income.

But after being let go from her freelancing gig, she started her own food blog with a hyper-specific audience in mind.

Now years later, Susie, a two-time Guinness World Record-holding griller, has her sights on her very own Food Network show. You’ll love learning from Susie and Todd’s adventure on today’s episode.


This episode of Freelance to Founder is brought to you by:

Gusto is an all-in-one modern solution for payroll and HR needs – that can help you scale up from Freelance to Founder. Listeners of this show can get a whopping 3 months of Gusto completely FREE by visiting millo.co/gusto


Subscribe for new episodes at freelancetofounder.com.

To listen to the full episode, click below or find the show in Apple Podcasts or wherever you get your podcasts.


Never Miss An Episode

You can also listen to any previous episodes of Freelance to Founder on our website, in Apple Podcasts, through Pocket Casts, or just search ‘Freelance to Founder’ on your favorite podcast player.

We hope you enjoy season 6 of Freelance to Founder. If you do, please take a moment to leave an honest review and rating on iTunes.

Freelance to Founder is a production of Millo.

Keep the conversation going...

Over 10,000 of us are having daily conversations over in our free Facebook group and we'd love to see you there. Join us!

email alerts

Get Weekly Freelance Gigs via Email

Enter your freelancing address and we'll send you a FREE curated list of freelance jobs in your top category every week.

Profile Image: Millo Team

Written by Millo Team

Staff at Millo.co

Millo has been serving founders & freelancers since 2009. We are a team of experienced freelancers ourselves with over 30 years of combined freelancing experience. This piece was written by multiple members of our expert staff.

Millo's Articles

At Millo, we strive to publish only the best, most trustworthy and reliable content for freelancers. You can learn more by reviewing our editorial policy.

How To Legally Start A Freelance Business In 9 Steps

How To Legally Start A Freelance Business In 9 Steps

Being a freelancer can be a liberating experience. It gives you the potential to work anywhere in the world, from your couch or a park...