Freelance Glossary > A > Agency

Agency

An agency is an organization or company which provides services to employers. This includes anything from finding and recruiting talent to advertising, marketing, and public relations. An agency can be an independent contractor or part of a larger organization, such as an advertising agency or staffing agency.

The most important factor in an agency’s success is its ability to deliver on their clients’ requests. This requires strong communication and negotiation skills, as well as an understanding of the industry they specialize in.

Agencies are an important part of the freelancing world and provide a valuable source of continuous work for independent contractors. Understanding the role of an agency will help you make the most of your freelancing career.

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See also: Upwork Agency, SOP (Standard Operating Procedure), Copyright, Scaling

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